Every agency has their values they live and breathe by. Havas wanted theirs to be larger than life and not buried in a PDF somewhere on the server.
These physical values were placed around the agency and were reminders to the teams on how to act and create wonderful things.
Each value offered the chance to use a new technique to bring them to life; A neon creation, an iPad game where a laser cat shoots rainbow bullets at Donald Trump and blows him up, a mechanical block wall, a coded thoughts wall that brought your suggestions to life with beautiful typography and an Ant farm… not an actual Ant farm though as that’s illegal in Australia (as we found out).